Episode 17: Getting Back to Rhythm: Overcoming Content Slumps
In this episode, Tim and Robbie dive deep into the challenges of staying consistent in a world full of distractions. They share their personal experiences of falling off the content wagon and offer practical solutions to help you get back on track. Discover how to overcome burnout, reignite your creativity, and create content that resonates with your audience.
“Content needs to be consistently invested in because once you fall off it, it’s hard to get back into rhythm.”
Objectives
In this episode, you will be able to:
The devastating effects of inconsistent content on your marketing efforts
The importance of planning and preparation for long-term content success
Tips for balancing personal life and professional demands without sacrificing content quality
How to repurpose content to maximize your efforts and save time
Transcript
Tim (00:00)
So Robbie, I’ve heard that you’ve fall off the wagon.
Robbie (00:04)
Yes, Tim, that’s true. I’m a little bit ashamed of it. A little bit embarrassed.
Tim (00:09)
Step one, admitting you have a problem.
Robbie (00:11)
Step one, admitting you have a problem. Step two, what do we do with this problem? What do we do with this content problem? And step three…
Tim (00:21)
Shame.
Robbie (00:21)
But yes, yes. We do have a problem, Tim.
[Intro]
Robbie (00:35)
I’ve fallen off the wagon, mainly me, but we haven’t published in a little while.
Tim (00:39)
It’s been a hot minute.
Robbie (00:40)
It’s been a hot minute. It’s been a hot minute for me too. I am trying to keep things together, trying to keep the wheels spinning. But we, as some of you guys know, and as a lot of people out there know – we recently had a child…
Tim (00:54)
Number two.
Robbie (00:54)
Number two.
Tim (00:55)
Hands are full.
Robbie (00:57)
The hands are full. And like the Mike Tyson rule is in full effect, like everybody’s got a plan until you get punched in the teeth. And that is absolutely the case with child number two.
Tim (01:06)
Child number two. He’s got a good punch. He’s got good right hook.
Robbie (01:09)
For whatever reason, we have titans of children and he’s got strong right hook and yeah, he’ll get you when you’re not expecting it, like three or four in the morning.
Tim (01:20)
That’s awesome, man. Well, hey, we’re excited to have you back. Glad that you’re on the wagon. And it just made realize that like, this is something that happens many marketers, it’s like… What falling out of sync, losing rhythm, off the wagon – whatever you wanna call it.
Robbie (01:35)
Yeah. It’s something that happens again for just about everybody at some point in time where you’re on a good content plan, you’re on a good cadence, you’re on a good rhythm. And like I even joke, we call MKTG Rhythm – marketing rhythm. The name of my business is like finding a rhythm because it’s easy to operate inside of. But when that falls apart, and that could be a bunch of different reasons, it’s hard to get back into it. It’s a challenge, it’s a strain because you’ve been like kind of like off that path for a little while and then it’s hard to get back into it.
Robbie (02:08)
And there’s a lot of variables involved. And I think it’s relevant to talk about and it’s relevant to kind off unpack our baggage in a public place because hopefully everybody else there can learn from it.
Tim (02:19)
Yeah. And again, like you said, it’s not just one thing that can cause this to happen. Like there’s the external factors of just life happens. You have a baby. We can’t pause that, we gotta roll with this. But then there’s things that are big marketing events that happen throughout the year, like Black Friday, Cyber Monday, that sucks a lot about with and throws wrenches in many plans.
Robbie (02:42)
Yeah. Black Friday, Cyber Monday, and a child coming at the same time felt like a hurricane inside of a tornado filled with sharks and vipers. It is a lot. And it’s kind of challenging to even think about. Okay, how do we get back into this?
Robbie (02:55)
Because as marketers, for content, a lot of times it’s like, if that’s content for your business, if that’s content that’s not mission critical, it kind of falls by the wayside. And you kind of have to keep making the donuts while you do a lot of other things. But that content needs to be consistently invested in because like once you fall off it, it’s hard to get back into rhythm.
Tim (03:16)
I feel like we we’re basically gonna have a case study in your life right now. It’s like, how are you getting back on the roll?
Robbie (03:21)
Okay, so…
Tim (03:22)
This is very real. Yeah, this is personal. This is happening.
Robbie (03:26)
We are gonna follow my path. And I’m hoping everybody out there can make me accountable because when it falls off, I want you guys to be like, “Hey, there’s a problem, Robbie.
Robbie (03:35)
Is everything okay?”
Robbie (03:36)
But no, there’s so many things that can happen that change that. But, this is kind of how we’re planning on getting back into the rhythm of things now and how I think I plan on getting back into the swing of things personally, too. Because I used to publish on LinkedIn and for years, like publishing three times a week, four times a week. Consistently, it’s like clockwork, and suddenly I’ve fallen off that. We’ve been publishing our podcast for how long now? Like an episode every two weeks. And we’ve fallen off that. So we talked about through some ways to kind of get back into the swing of things and ways that we can start to think about how to do that. Like not doing too much too fast and kind of getting into that process. But for me and for us, and kind of getting this going is the first thing is getting back into your core hub activities that you are going to be mainly focused on.
Robbie (04:28)
So those hub activities, for me, this podcast is like a really great piece of hub content that it’s published on a frequent basis and starting there and expanding it.
Tim (04:41)
Yeah. It’s putting the wheels back on the bus. It’s like the wheels have came off, and the first thing you’re putting on is those. This is the thing that has to happen on a frequent cadence so that everything else piggybacks off. Getting that hub piece in place kind of sets motion sets, kind off sets the trend for the rest is to come. But that’s that every Tuesday this will happen or every whatever that is, this is something that we need to get in play.
Robbie (05:06)
Yeah. And so that’s where, we know this is happening. This is on the calendar. This is consistent and fairly replicable. And so when we have that replicability here, it makes it easy for to get kind of that rhythm going.
Robbie (05:19)
And then those other like tertiary pieces like posting on LinkedIn or distributing content in different ways, that becomes a lot easier because this is your main core activity that you’re focusing on. And then you build momentum going from there. And also, as we ramp back up, we also have to retrain our audience to be used to receiving content. And they suddenly get used to seeing our podcast publishing again. And they’ve fallen out of the habit of doing it. So, that’s where we need to make sure that we’re continuing to publish because we want to keep them in that habit because if they’re consuming it, we want them to find value in it. And hopefully it’s enjoyed.
Tim (05:58)
Yeah. We were joking a little bit before how, you know, if every Tuesday you’re sending out this great lifestyle piece of content or something that not a sales piece or something like that, but it’s an email that people have just started to get excited and used to opening.
Tim (06:13)
And I have various emails that I subscribed to and I look forward to. I know this day each week I’m going to get an email. And some of ’em are paid email subscriptions where I have that expectation of this hub thing that arrives a certain time each week. But if it stopped arriving and took three weeks, like lapsed by and I’ll lose that habit. And the last thing you want as a business or as a marketer is your audience to lose that habit of coming back in to visit your site, what you’re doing or being engaged. Because odds are, they found something else to shove in that hole.
Robbie (06:47)
Yeah. So again, it’s like water in a jar, something else is gonna fill that place really fast. But also it’s kind of a helpful indicator like, “Hey, did people miss you when you were gone?”
Tim (06:58)
Yeah.
Robbie (06:59)
And I’ve had a few people say, “Hey, are you guys going to publish again?” I was like, I really need to get a hold, I really need to get back into this now. I’m a little bit feeling accountable, feeling again, like I said, steps three, four, and five, and six: shame. But yes, wanting to get back into the cadence because they’re out of rhythm with us, and we’ve got to ramp back up to get them used to and basically comfortable with it again.
Tim (07:26)
Yeah.
Robbie (07:26)
Because it’s just been awhile and when we, again, can’t assume that they’re gonna shift everything right around when we’re back. But gradually getting back into the rhythm and swing of things, it makes it a little bit easier for them to start to onboard again and start to get used to that process coming through again.
Robbie (07:45)
But again, not wanting to ideally in in the first process just not falling off that rhythm. So, again, I think Seth Godin’s published every day for like 10 years. That’s heroic and crazy. But not saying, “that’s not easy.” But that’s not always as manageable for a lot of marketers. So not feeling a lot of shame, not feeling like too much shame around it and not letting perfect get in the way of done, but getting back into the swing of things gradually and then starting that process. Not publishing 10 times in one week and batch publishing a lot.
Tim (08:17)
You missed that. Here’s everything that’s went on here for the last six months in one week.
Robbie (08:22)
This is content vomit.
Tim (08:24)
Yeah.
Robbie (08:24)
Just right on your doorstep, ready your inbox. And it’s just overwhelming and kind of absurd.
Robbie (08:31)
So let’s, again, gradually ramp up if they’re not used to it, we have to kind of get back into that rhythm. And then, yes, you may have a backlog if you’re working really hard to fill that. But even if you do have that backlog start to go smoothly and slowly.
Tim (08:49)
Yeah. It’s something we’re retraining. You don’t want to just jump back into something at full throttle because if your audience isn’t used to that, you’re going to then probably push them away. They’re just gonna feel overwhelmed. So it’s like, how would you like to be engaged with? If you’ve committed to this thing and you haven’t heard from somebody in awhile, you bring them back in slowly. I think that’s the big thing. Again, we have differences obviously between like on the email side and the SEO side how that looks
Tim (09:20)
because SEO obviously if it’s not right, people don’t know it’s there. But at the same time, a lot of the content that we create goes out through clients email newsletters, they distribute that on their social platforms and whenever things start to backlog or we don’t get approvals, we can’t post ’em. And then all of a sudden, rather than every couple of weeks there’s something new coming out that’s like every three weeks, and every four weeks, there’s a new thing and they’re like, “Dang it, we’re like six weeks since the last one went up.” It’s trying to get that back into that pattern of, okay, we’re not going to like just batch them all up and just dump them out in a day. Let’s spread this out. It builds a little bit of cushion for us. And then we talked about this earlier, landing some knowing that there are gonna be those moments where do fall off the wagon and you lose rhythm.
Tim (10:13)
And we had another episode on like planning during your off-season and working during your off-season. So you do have some reserves to help tide you through those times.
Robbie (10:22)
Yeah. So, I know we put a link to that episode in the show notes. But yeah, planning for the off-season, maximizing your off-season. That’s when you need to be, you can be thinking about, hey, what would be relevant in the timing that I’m gonna be stressed or spread thin? For a lot of e-commerce businesses, that’s Black Friday, Cyber Monday, like September, like planning in August, September, October, busy getting things done and then really you’re hopefully kind of cruising by November. But it’s stressful and it’s hard. So, you need to basically plan like, hey, what can I do in July and June
Robbie (11:01)
that would really be effective for me to incorporate during that time because that would be helpful to make sure that we just don’t fall off completely. And then there’s another piece of like, hey, when this is happening, what else can I also go back and recycle and refresh? So, there’s a lot of content that is going to be evergreen content that we could recycle and refresh and use and get more life out of. Even going back into previous blog posts and refreshing it a little bit. That really helps to give it a second round of life and a second round of traction. But it also helps us maintain that consistent cadence if we bring some relevancy to it, we don’t completely fall off that process. And then we can start to gradually trickle that out over time.
Robbie (11:46)
And to your point of not doing everything at once, this is kind of what we focus on for Black Friday, Cyber Monday with a client. If they haven’t sent a lot in the past, we’re gradually increasing their cadence of emails leading up to that. So, like a month or two months ahead of time, we’re starting to increase the frequency of emails that we send because we know that we’re going to be sending a lot more emails in the holiday window, and we want them trained and acclimated to that. Because if they’ve only received one email a month from us and suddenly they get three emails in a day, that’s really jarring and nobody really likes that. Like Sale, Sale, Sale! It feels kind of sleazy. Because, okay, we have a consistent, solid relationship and then suddenly like, hey, you’re coming on really strong. Can you take a step back?
Robbie (12:35)
I’m flattered, but whoa. It’s a little bit…
Tim (12:38)
We had dinner. What do you mean? Why are you pushing me away?
Robbie (12:42)
We’ve had so long of just consistent, casual relationship and now you’re a little bit needy. But, it’s a good thing to be thinking about because you know that you don’t want to put people off. You want to get back into the rhythm. But also thinking about your audience and having that empathetic approach is really helpful, too.
Tim (12:59)
Yeah, and just as you’re saying this, I’m thinking obviously if you’ve got this calendar, it’s established, and you’re following each year that can kind of act a little bit as like your north star of where to jump back in as things have came off. Don’t just come in with some random new thing and try to build like a whole new framework.
Tim (13:19)
It’s like, okay, we know that it’s this time we need to jump back in. These are the types of hubs ins that we need to be sending. Here’s our hygiene, our hero. What can we repurpose to fill in those gaps? What do we need to create that’s new? And at least you’ve got some kind of roadmap that’s in place that you’re following from previous year structures.
Robbie (13:39)
Yeah. And, again, that previous year structure, that’s a really good point. Let’s borrow what we’ve done in the past, what’s been successful in the past, and we could even lean really hard on that, too. Like, hey, this content’s going to be relevant during different times of the year for like MKTG Rhythm. We are sharing around Black Friday, Cyber Monday. That’s gonna be relevant to clients every September or every August or every July.
Robbie (14:01)
if we can get there.
Tim (14:02)
I was gonna say the worst thing is winter comes. And if people need to winterize something, that’s relevant every year. If you have RV people in your space as clients. If it’s people that have boats, they need to winterize that. So it’s not going to be some random thing if you put out a piece around winterizing or how to train during in the off- season or how to do something or how to keep your force protected from the elements. Those kind of things, they fit. And they don’t feel abnormal. You can share that year on year, and you just got to maybe go in and refresh some images or change an intro. But it’s pretty minimal lift.
Robbie (14:44)
Yeah, it’s a pretty minimal lift. And then like even thinking about it too, it’s like, hey, if I share an email and again, people can be conscious about their audience seeing it or not seeing it or they don’t want to see their audience to see them sharing something twice.
Robbie (15:00)
They feel like that’s gonna be boring or kind off off-putting. But if you think about it, yeah, if you get a really good open rate for your email, that’s awesome. If you have a click rate, in the three to five percents, that’s really good. But also that’s such a small percentage of your audience that’s actually reading the content there, too. So any given time, like they may get, they may miss an email because their inbox is flooded, they’re losing their game of email Tetris that week. It’s totally reasonable. We’ve all been there.
Tim (15:28)
And your list should be growing. So there’s new people that have never been exposed to that. So the last time it went out was last September, well, between last September and now I really hope that you’ve had a new subscriber to your email list.
Tim (15:39)
So there’s new people that are gonna see this. Like I said, people that have opened it before may not open it this time around, but it’s still relevant to your audience and we all get so much stuff. Like, I hate to burst your bubble, but they probably don’t remember it so well that they’re like, Hey, they sent this to me last September, how dare they send that same thing again, you know?
Robbie (16:01)
Yeah. Nobody’s, nobody’s gonna call you out on it because, again, you have that good cadence of publishing relevant content. So again, thinking about that, it makes it easier for us to recycle and less touchy and less precious about how we do recycle. And then even thinking about the hygiene hub and hero, once we have this going back again, after we’re back into the cadence of our again podcast going, that’s when I can start to, hey, why don’t I start posting on LinkedIn again?
Robbie (16:35)
I probably need to do that. But I don’t need to go like really hard really early because I’m still trying to come out of the hole, like the tornado that’s inside the hurricane filled with sharks and vipers. I’m still living through that, so, I don’t want to go too much, too fast because if I go from feast to famine, I’m going to neglect something on that on the other side too. And for business critical stuff, that’s hard to do.
Tim (17:03)
I know. Maybe I’m just thinking about what you’re saying, maybe you could have your little tornado strapped to you. So now your video just have like a new level of charm when you put out a video.
Robbie (17:11)
You know this could be so much better and so much more engaging.
Tim (17:15)
Like puppies, snow cones, and babies, all over the place.
Tim (17:19)
I will strap the baby to me for this video.
Robbie (17:21)
My LinkedIn videos are going to be so much more engaging when a baby is in there. He’s way better looking than I am. So his mother’s genes, I don’t know. But when he poops himself, the face he makes, that’s all me.
Tim (17:33)
That’s daddy’s face, right?
Robbie (17:34)
That’s the bloodline, and the back of his hair that grows faster than the front of his hair. That’s the bloodline, too. That’s a Midwestern mullet gene.
Tim (17:41)
That’s amazing. I love it.
Robbie (17:43)
It’s recessive. But yeah, so again, wanting to kind of find that rhythm, find a way to get back into the swing of things. And then, again, how do we recognize like, hey, I’ve fallen out of that? If I’m a marketer, how do I, what’s like a kind of a guidepost to say, okay, I think I may have fallen out a rhythm of publishing…
Robbie (18:03)
What do I need to do to get back into that? How do I get back? What’s like, hey, I’m noticing I’m not doing something. When should I start to start to think seriously about how do I get back into the swing of things?
Tim (18:16)
I feel like there’s different types of signals depending on what that marketing piece is, but the worst signal is revenue starts going down. If you’re an e-commerce business and you’ve fallen out of that flow of sending emails that are consistently rev-generating emails, well that’s gonna be a pretty quick signal. Like, oh man, our revenue for the last month was really down. What changed? Well we didn’t send seven of the emails that we normally send. So, yeah, we’re really outta sync there. Like that’s one of those very clear obvious ones.
Tim (18:48)
I think there’s ones that are less obvious because they’re maybe more of a soft impact to the business initially, but then it’s later down the road you feel the effect. Publishing a blog would be one of those ones where we didn’t put the blog up, but then you’re forgetting about that ripple down effect of six months from now when that blog’s driving a lot of traffic, we’ve now pushed that can further down the road. So you’re kind of pushing out that impact that you’re going to have months down the road, but in that moment in time it’s like, well nobody is going to read it today if I don’t get it up. So, you know, I’ll post it in a week from now or something like that. But you’re delaying the impact.
Robbie (19:30)
Yeah. And, again, that suddenly gets into the place where it’s business mission critical, like that’s operations of business in so many ways.
Robbie (19:38)
So you don’t feel it right away, but it hurts after a little while. So making sure you could stay, you can get back into that or not fall too far off of that. So, having systems in place or planning, we talked about planning ahead when you can to kind of like make up for that gap when you’re off. And even again, like the email side, like if we stop sending, that subs, the revenue stops coming in and that’s, that’s it. That stinks. That one’s always hard.
Tim (20:10)
Yeah. And that’s something where all our stakeholders are going to notice, you’ll maybe notice but they’re going to notice very quickly, too. Whereas some of the other ones that, that marketers do, like you said, the impact is not as immediate.
Tim (20:25)
So other people may not notice it or you may not notice it until you are a few months down the road of falling out of that pattern. Or you know, even social media, if you’re not on there and engaging your audience as much, that will have a ripple down effect because now your audience is going to have to have those conversations in other places, they’re gonna shift to all their channels and once you lose them, it’s really hard to get them back -especially if somebody has now all of a sudden filled that spot and they’re doing a better job than what you were doing. So, you really need to follow your plan as best as possible and as soon as you identify it as trying to get back into that or trying to get somebody else to fill that spot for you, where if it’s a bandwidth thing that this had to fall off due to bandwidth, who on the team or which person can fill that?
Tim (21:15)
Or what are you doing that isn’t having impact that maybe that needs to be the thing that falls off and the focus goes to the thing that was having impact.
Robbie (21:22)
Yeah, so the, so like you’re thinking about marketing investment and time and resources. I was thinking about like 70% of your marketing needs to be core activities, 20% is involved, 20% of your marketing time needs to be evolving those core activities, and 10% can be the high risk, high reward activities. Like you may pull out of your high risk, high reward bucket and kind of like refocus and redouble down on the core operating activities because like you need to make the donuts.
Tim (21:46)
Yeah, yeah. You got to go to keeping those core things consistent and stable then that keeps the core of the business and your audience and everything else stays that, you know, changing your plan to where like you’d be investing all this extra time on Twitter or X or whatever it is.
Tim (22:03)
Probably not the best juice. Drop that, shift to something that’s going to do more for your business. Again, what does that look like? And staying in those core activities is going to help keep you from strain while you’re trying to get like everything back into as regular cadence, regular thing.
Robbie (22:19)
So, you’re saying we shouldn’t invest in BeReal for the Content Community Commerce podcast right now? We can’t give it up so deep in, we can’t give it up. That’s, it’s too good. So okay, so we have a lot of good insights here and feeling a little bit feeling again, less shame, but yeah, it happens. It’s the nature of the beast. This is what happens when you’re a marketer. You just have to kind of roll with it some of the time. And then again, hopefully you don’t fall into this process on a frequent basis like the yo-yo strategy is not as effective and not as sustainable.
Robbie (22:55)
So yeah, you want to be able to kind of keep the wheels turning as much as possible. But if they’re not able to turn the same way, how do we kind of like check down to what’s gonna be appropriate. And like the Saturday Night Live, it doesn’t go, it doesn’t go live on Saturday night because it’s done. It goes live on Saturday night because it’s 11 o’clock on Saturday night.
Tim (23:14)
Yeah. It just, it happens. We make this. This is a thing, our audience is used to it.
Robbie (23:20)
Just make make it work. If Tim Gunn would say this is a Make It Work moment. Yes. I love Project Runway. Okay, so shameless, shameless plug for Project Runway. It is awesome.
Tim (23:36)
That’s the name I have not heard in awhile. It’s like you got Tim Gunn and then go on the other side and
Tim (23:41)
you have Gordon Ramsey just like shut it down.
Robbie (23:43)
Tim got so much more gentle and awesome and amazing. Um, so takeaways. Three things you can take away from this. Okay. Plan ahead when possible and thinking about this, if I could go back right now and think about, okay, when we knew we have been known this child on the way, I could have gone back and planned for this. Like we could have had some podcasts in the bank. I could have had some LinkedIn posts scheduled and planned it ready to go. We could be recycling something we published last year. We could even structure this like intentionally where we like call it like a season. And so there’s a lot of things we could do that would’ve helped to plan for this in advance. I did some of that, but really I could have done a much better.
Robbie (24:27)
Truthfully, I’m gonna be, I’m gonna be gonna be accountable. I could have done a much better job.
Tim (24:32)
I’m there with you, Robbie. It was my fault too.
Robbie (24:34)
Yeah. So, it’s one of those things, again, plan for ahead when possible. Yeah. Maximize your off-season. Understand what you can recycle, what you can’t, and then do as much as you can but don’t beat yourself up.
Tim (24:48)
Yeah. If you have planned ahead, the next part is like when you get back, it’s gradually ramping up. It’s not trying to set the bar at a hundred percent. It’s like you said, it’s like what are those core activities? What do I get back into first? So, you’re kind of reentry plan that’s like, yeah, I planned ahead. I’ve used through some of that. I’m getting back in, but I’m gradually ramping up to where I was like, it’s not getting into deep and then burning out really fast.
Tim (25:18)
because you’re trying to create.
Robbie (25:20)
Yeah, it’s like me and running after having another child. Like, I haven’t ran that much. I’ve ran less than I have probably since I was 17. I’m going to fall apart next time I have a serious run, but I can’t go from like zero to like to as much as I want to.
Tim (25:34)
I’m gonna run to 17 miles today. When was the last time you ran? Six months ago!
Robbie (25:39)
Six months ago!
Tim (25:43)
Your body just explodes somewhere on the trail. Yeah. So gradually ramping up like all things, it just makes sense and you apply it in so many other areas of your life. So there’s no reason why as a marketer you can’t apply that to getting back into your rhythm of things whereas like, I’m gonna ramp up to those frequent activities, whether it’s a daily thing, a weekly thing, whatever that looks like, that activity.
Tim (26:07)
I will ramp back to that and set yourself a realistic timeline of like, alright, over the next X number of weeks, or over the next two months, we’re going to be back at a hundred percent, but this is our ramp up period to get there, so that you have a goal to work towards.
Robbie (26:23)
Yeah. And then the last one is, don’t let perfect get in the way of done. And that’s where, again, it may not be smooth, it may not be simple. It may not be as like polished and beautiful as it would’ve been if you would’ve kept that process going. But again, knowing that there is some variability, knowing that there is some flexibility and giving yourself some grace. Like again, I know another running analogy, like sometimes you’ll go out there and like your brain knows what you used to be able to do, but your body just doesn’t want to keep up with it.
Robbie (26:57)
And that’s hard in some cases, you have to check your ego at the door, but if you’re going to be good and consistent, you need to start to build that base gradually.
Tim (27:06)
Yeah. You still get out there and you do it and you ramp back to where you were and the perfect part will come eventually. Maybe it’ll never come, but you’re striving towards that. And that’s something where you don’t need that on day one of trying to get back. It’s like getting into it. So today we’re here, we’re doing an episode. It’s probably not as polished around the edges as where we left off.
Robbie (27:26)
Yeah, our flow is not nearly what it was. I’m stammering and slurring worse than I normally do. But it’s going to be good. You know why? Because it’s human! It’s human!
Tim (27:38)
Yeah. So, we’re back.
Robbie (27:40)
Yeah, okay, don’t call it a come back. Tim, this was a treat. We’ll see you next time.
[Outro]
